Would you like to:

• Be more confident about who you are, what you do and why people should care about it?

• Connect the dots between your personal essence, your mission and your competences?

• Know the key commandments to build an effective personal branding?  

If so, this workshop is for you!

Now and more than ever, it is extremely important to know who you are. Sometimes in our ultra-connected and globalized world we spend way too much time looking what others do “right”: the way they dress, communicate, interact, earn money, etc. and we tend to compare, instead of looking at us and saying: well “I’m really a great person” or “I actually have style”, …

During this workshop you will get the key elements to build a strong personal brand and start working on it immediately. For that, we will do a deep and effective exploration on Chapter 1: Who are you?

Participants will explore and work on their essence (basically, what makes them unique), their values, their talents and their competences.

This is the first of a series of 3 Chapters. Once you know who you are, you can move to the next Chapter:

How do you differentiate from others?

To close with Chapter 3: Who do I want to inspire?  

About Claudia Garcia, founder at DAREto

Claudia Garcia is the CEO & founder of DAREto: an innovative training and coaching firm specialised on leadership, which aim is to empower individuals and their organisations to enhance their brand, their influence and their motivation. Claudia believes that trust, confidence, diversity and happiness are the keys of success.

She has 10 years of international professional experience, holds a BA in Economics. Before her 360° career switch, Claudia worked 5 years at General Electric’s strategic department of Investment Management, based in Paris. She is also certified on the fields of self-knowledge, organisational behaviour, positive psychology, career management and speaks 4 languages. Claudia is a fellow of an excellence program for high-potential leaders (SLP) & an active member of several organisations, such as Professional Women’s network (PWN), 100,000 entrepreneurs, and A City for Her.

About our host, Laura Adorni, founder at La Bussola del Gusto

Laura Adorni

Laura Adorni… the «compass » is she !

Italian business woman, she has traveled a lot in her life. During her journeys, people have often asked her many questions about the culture and cuisine of her country. Then she moved to Paris, where Italian cuisine is very popular, as allover France. The questions continued.. “is this really italian? ” “Do you know this brand ?” “How do you prepare this sauce for pasta?” …

Born in Milan, Laura grew up between the city and countryside. Her family tranferred her values of good cuisine and good products, and how to enjoy the moment…


Get-together starting at 7 pm

Workshop Session starting at 7:30 pm

After the Workshop: Networking time – including delicious Italian finger food including one drink

Price for Free members is EUR 17,00 and for Premium members EUR 12,00

We look forward to meeting you on July 19 at La Bussola Del Gusto and to attending a very beneficial workshop session together!


A City for Her is an innovative startup dedicated to dynamic business women, women business travellers, (aspiring) women entrepreneurs, startup founders, project initiators, expats, and freelancers from around the world. A City for Her aims to facilitate face-to-face meetings, simplifies how women from many different places and sectors of industry do business, and helps them build a stronger network.


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